Yesterday motorcycle riders from all over Europe gathered at Brussels’ Cinquantenaire for their yearly parade jointly organised by FEMA, ACEM and FEBIAC. The square in front of the Autoworld museum, not far from the European Institutions, was transformed in a colourful display of motorcycles and scooters of all sizes and types, attracting the curiosity of passers-by.
Cars and motorcycles talk to each other in research project demonstrating new ways to safer and more efficient mobility. Motorcycles from manufacturer BMW Motorrad were part of simTD, a wide field project involving 120 vehicles and spanning over four years.
ACEM statistical service reports a 15% decline in the European Powered Two-Wheelers market for 2013 so far. Since the beginning of 2013 ACEM has been reporting monthly double digit drops. Economic stagnation in southern countries and widespread unemployment rates, especially among young people are the main causes of the troubled situation affecting the PTW market since 2008 keeping the motorcycle market down in May at -15% year to date.
Europe has come a long way since the European Economic and Social Committee (EESC) adopted its own initiative opinion on "Industrial change and prospects for the powered two-wheeler industry in Europe" in March 2010. Recognising the enduring impact of the economic crisis on the motorcycle industry the EESC invited ACEM to update its members on the state of the sector three years on.
The Commission had proposed to extend EU rules on mandatory vehicle-testing to include motorcycles and scooters. A proposal to introduce minimum European Union standards for roadworthiness tests on motorcycles was rejected by members of the European Parliament's transport committee on 30 May. The European Council had already rejected the idea in December.
24.5.2013 - Youth unemployment has heavy impact on entry level PTW sales. A protracted rainy and cold climate in April has delayed the start of the motorcycling season. Dramatic unemployment statistics for European Youth are also impacting sales, especially in the entry level segments. These combined factors have contributed to keep the motorcycle market down in April, at -18.2% year to date.
Honda’s successful road safety competition, rewarding riders who demonstrate road safety awareness, will be held in June in Spain.
The first quarter of 2013 ended down by 23.8%, with Southern Europe continuing to be a motive of serious concern. In March the European PTW market posted the year-on-year decline of 30.6% over the same period in 2012.